Mark Twain once said, “The difference between the almost right word & the right word is really a large matter–it’s the difference between the lightning bug and the lightning.” That’s the kind of thing that sticks with a writer – finding the right words.
The right words electrify, draw your eye through the page, and create a desire to learn more. The almost right words send a reader back to Google for the next search down. The right words cast a line from the page and into a person’s psyche — a pebble into a pond of their thoughts that sends ripples through them and creates a connection.
We all want connections. We strive for them as human beings – that sense of belonging, of being cared about or being understood. It’s all about finding the right frequency – and when you’ve found it, lightning shows up.